Pink Car

The current window display of the K. u. K. (Imperial and Royal) Confectionary Demel was inspired by the exhibition project "Sagmeister & Walsh: Beauty" at the Austrian Museum of Applied Arts. The exhibition investigates why people feel attracted to beauty, how they can deal with it and which positive effects beauty can have. I haven't yet seen the exhibition, so I dont't know which role plays this pink car, but it's definitely an eye-catcher.